Introduction and Overview

It has been a fairly successful month for our podcasting service. YouTube stats have remained roughly the same as last month (despite the Easter break). Whilst our iTunes U stats are starting to increase again after a slow couple of months.

Views and Downloads from our two podcasting platforms:

Month       Youtube          iTunes No. of videos added (not exact)
March 2012 2597 9798 36
April 2062 11159 25
May 2474 12820 36
June 2957 9142 31
July 3508 13209 14
August 4316 9045 18
September* 4254 7051 2
October 5160 8089 6
November 5192 8335 16
December 8114 12793 21
January 2013 8016 18676 24
February 6936 7455 28
March 9239 7801 56
April 8582 10768 36
* = Youtube estimate due to bot attack of about 12,200 extra views


 YouTube stats breakdown

Graph 1

Graph 1 shows a steady increase in YouTube views over the last year. During the last few months there has also been a large increase in the number of podcasts uploaded, showing the growth of the service. Of those watching our videos, most are directed  via YouTube in some way or another, many using the YouTube search function or being suggested our videos. The 2 largest external website traffic sources are google.com and facebook.com. The playback location of our videos is predominantly in YouTube itself but also embedded players on our website, Facebook page and external blogs.

From March 2012 – April 2013 the Institutes most viewed videos are as follows:

iTunes U stats breakdown

The top 10 most popular podcasts on iTunes U during April:

AutoDownload Download DownloadAll Stream Total
Roman Jakobson: Poetry of Self, City, Sign and Form 510 275 6 721 1512
Pre Publication Briefing Event Historical Thesaurus of the Oxford English Dictionary 44 291 6 700 1041
London Screenwriting Seminar: Sean French and Nicci Gerrard 165 137 6 202 510
Contemporary Fiction Research Seminar: History’s Subjects:  Race and National Form 238 19 4 36 297
Interview with Professor Giuseppe O. Longo (University of Trieste): Trieste, Memory and Beyond (in Italian 52 124 6 106 288
Protocols for Encoding Shakespeare 86 108 6 68 268
A Supple Vocabulary for Digital Scholarly Editions 44 112 6 76 238
London Seminar in Digital Text and Scholarship 44 116 6 71 237
La scrittura dell’emigrante e dell’emigrato: Memory and the Present 53 105 6 58 222
Discovering and Using Ancient Place Data 46 99 6 52 203

Graph 2 shows dramatic monthly changes of views & downloads on our iTunes U platform in the last year.

Graph 2